Category: Uncategorized
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Scroll-Stopping Headlines: 5 Patterns That Actually Work
Before someone reads your content, they need a reason to stop scrolling.That reason? Your headline. I ran a simple experiment: scrolled LinkedIn for 10 minutes and saved every post that caught my attention. What stood out wasn’t the style—it was the structure. The headline earned the click by doing one of five specific jobs. If…
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I Tried Training an AI Photo Model on Myself—Here’s What Solopreneurs Need to Know
Man, it was mad. I just trained a LoRa model on my own photos to see what kind of results it could produce. I wanted to explore what’s possible—and what might actually help the solopreneurs I serve. Because here’s the thing: content creation is heavy.You need thumbnails. Blog banners. A decent LinkedIn photo. And while…
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Can AI Help Solopreneurs Look Professional Without Breaking the Bank?
When you’re just starting out as a solopreneur, every dollar matters. You want your brand to look polished, your Instagram to feel cohesive, and your content to communicate trust and professionalism. But hiring a professional photographer? That can easily set you back hundreds—sometimes thousands. Sure, there’s value in getting high-quality, professional photos. You pay once,…
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Digital Solopreneurs, You’re Doing Everything—Except the One Thing That Matters
If you’re a content-creating solopreneur, your day is probably packed. You’re setting up your website. Fixing DNS. Tweaking ConvertKit. Checking how things look on mobile. Re-uploading the same image across four platforms. Sorting ideas. Formatting posts. Updating bios. It feels like you’re working hard (because you are).But deep down, you know: none of this is…
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The Content Machine: Scale Your Reach Without Writing More
What if every blog post you wrote turned into 10, 20, or even 50 pieces of content—across multiple platforms? Most creators spend hours crafting a blog post, only for it to sit on their website, hoping people will find it. But content doesn’t spread itself—you have to actively share it across multiple channels to reach…
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Using Metabase to Analyse Online Course Data
At our organisation, we host our online courses using Open edX. While Open edX and other tools like our CRM and issue-tracking platforms provide built-in analytics dashboards, each system only presents a part of the picture. Our team often struggled to quickly gather meaningful insights due to fragmented data sources. We needed a single source…
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Identifying Clickworthy Content for a Postpartum Support Instagram Account
My wife runs an Instagram account dedicated to helping new moms deal with postpartum issues. This is a brand-new account built from the ground up. Although she has learned effective content creation techniques through workshops, it’s now time to kick it up a notch. For now, our immediate goal is to increase reach by creating…